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Press Trial Drive
When Mercedes-Benz USA needed a transportation management partner to launch its new crossover, they called WeDriveU for a nine-day press event across three U.S. states.
Experiential Marketing Programsjoanna2017-12-13T02:28:59+00:00
Build visibility, generate leads and drive revenues through innovative mobile brand experiences.
Helping auto brands and marketing agencies engage consumers and influencers.
- Strategy, planning, implementation
- Recruiting, screening and management of drivers, ambassadors and hosts
- Onsite event project management and dedicated teams nationwide
- Vehicle pickup, staging, detailing, fueling, storage
- Technology infrastructure and analytics
- Vehicle wrapping, logo attire, brand training
VIP Courtesy Shuttles
Build awareness at major events with mobile brand programs
Rev your brand with professional drivers and ambassadors for celebrity speakers and VIP pass holders. From art expositions and food and wine festivals to professional sports events, we’ll create a fun and memorable mobile lifestyle marketing experience.
Vehicle Launches
End-to-end management for press events, photo shoots and auto shows
When it’s time to debut new models for influencers and press, automakers and their marketing agencies tap WeDriveU. From fleet logistics to movements expertly guided by professional drivers, we handle every detail.
Press Trial Drives
Staffing and Transportation Management for Media Events
Extensive experience executing flawless luxury test drive experiences with leading automakers. From project management to vehicle staging and professional driver staffing.
Guest Concierge Programs
Indulge your guests with a luxurious chauffeured experience
Global hotel chains team with WeDriveU and our marketing agency partners to provide premium concierge and driving services to VIP guests. These popular experiential programs showcase vehicle amenities and brand messages in a plush, organic setting while passengers are enroute to local destinations.
